When we start every Bossa denim collection we think about cultural trends and influences. We want to fit our denims in the consumers movements and directions. So we create frames covering the different aspects of the denim/jeans trends. We fill these frames with our ideas, our innovations.
This season we divided the collection in 3 groups: GOING WEST
This refreshing version of frontier fashion showcases denim styles that hug the hips and lengthen into a relaxed wide leg, lending a western aesthetic that’s effortless and comfortable. We captured vintage silhouettes from country-western icons and honored them with pure indigo tints and broken-in black hues. It’s not country western’s first rodeo, but it’s definitely its edgiest take yet.
Sustainability lives at the core of this collection, infusing a “green” approach into vintage inspirations. Our concepts resemble the same drive that Californians had back in the day as they sought a mineral treasure for wealth; now we pursue sustainability to nurture health. Western workwear is known for its durability, long life cycle, and ability to transcend fads, and this collection upholds that legacy.
As we dream of wilder and simpler times, our curated color palette and texture lineup bring these visions to life—on the unexpected frontiers of city streets. Breathable, innovative fibers like brown cotton rewrite the western workwear story, infusing water-saving, zero-dye techniques, and regenerative farming practices into a style that has always centered around a profound respect for natural landscapes.