When we start every Bossa denim collection we think about cultural trends and influences. We want to fit our denims in the consumers movements and directions. So we create frames covering the different aspects of the denim/jeans trends. We fill these frames with our ideas, our innovations.
This season we divided the collection in 4 groups:
HERITAGE
A tree’s beauty lies in its branches, but its strength lies in the roots. Keeping our roots in the ground of denim history we created real heritage looks with innovations in technologies and contents.
Denim has undergone a reinvention, back to the denim history. Heritage is inspired by old school denims; traditional authentic fabric constructions with authentic yarn shapes, vintage indigo shades, courser counts.
Modern soul with visible original look. We created traditional looks with modern technology. These denims are perfect match for vintage washes, oversize panths and any style.
DARK SIDE
Everyone is a moon, and has dark side which he never shows to anybody. Denim as well. Not just blue but all tones from black to light grey.
Black can be a strong color but at the same time very neutral and understated. Black jeans are timeless and unseasonable; day, night, work, weekend, party time or just to express yourself; whenever you need they are there.
Wear these dark shade denims and feed your alternative side. Never fading ultimateblack color, new wash down effects. No boundaries for your jeans soul!
SWEET HOME
Home is where you go when you have the will to be truly yourself. Nowhere else you feel so relaxed. We created soft, smooth and performing denims to make you feel at home everywhere you are. Denims to be lazy or active, but always comfortable and easy.
Thanks to groundbreaking technologies by Bossa we created high level of performance power stretch items, soft handles, loose constructions, never fade out colors show denim in different forms. Caring about you and the planet, we also developed Forever Fresh denims.
These denims stay cleaner and fresher longer, require fewer washes, generate longer product life, reduce environmental impact.
Every item in this concept is a masterpiece. Meet the greener, stylish and innovative denims!
NATURE BREATH
Love your world as your own self. We care about our planet and our environment.
Nature is the greatest inspiration to see beauty in the world. It gives us inspiration from natural cotton to earth colours. We bring together you and the peaceful and charming colors which surrounds nature.
Jeansy blue, yellow, khaki and natural tones are the highlights of this concept. We combined these colors with our innovative products. This part of our collection wants to embrace the sense of peace when you walk in a forest.
